WHAT EMERGENCY DO YOU NEED TO PREPARE FOR/SURVIVE?
An alien invasion? Hmmm...
A zombie apocalypse? Probably not...
A foreign military incursion a la Red Dawn? Unlikely but not impossible...
Living in a city where violent protests and high crime happen regularly? Unfortunately a distinct possibility...
Natural disasters...
Getting lost while hiking, or being stranded in your vehicle due to impassible roads or mechanical failure...
Fuel and energy prices spiralling out of control...
Energy shortages...
Supply chain disruptions...
Invasion-level illegal immigration...
Inflation eroding purchasing power...
Increased government surveillance of its citizens...
Encroachment of government on personal freedom...
Food shortages due to drought, manufacturing disruptions, geo-engineering, disruption of food supply transportation...